Description
Lessons from the life of a salesman by John Theodore: Salesmanship is defined as the ability to bring about favourable events in life. Based on this definition, this book is about development of relationships – strengthening them, making them more enjoyable for ourselves and for others, – and avoiding the self-defeating actions which make life a struggle.
Taken from the first chapter in the book, as this seems to capture the whole essence behind writing it:
As a politician refers to a skill in conducting matters of state, and seamanship involves effective navigation of boats upon the water, so salesmanship is defined as the ability to bring about favourable events in life. Based on this definition, “Lessons from the life a Salesman” is about development of relationships – strengthening them, making them more enjoyable for ourselves and for others, – and avoiding the self-defeating actions which make life a struggle.
Bringing about favourable situations in life, is a process which is all the more satisfying ifpotential disasters have been neutralised, or maybe even a potential problem is turned into a favourable event.
Hopefully, the aim of the book will serve as reference for guiding individuals through a lot of pitfalls we experience, through much of our lives.
ISBN 978-0-9566380-4-5, Paperback, 156 mm x 234 mm, 245 pages. Date of publication: 28 December 2011
